On Air Audio Studios Blog

How voiceover, script and music can make or break your messages on hold

Putting your customers on hold isn't ideal, but you can help them have a positive experience when you must. Silence, a single music loop, or playing the radio on hold can make your callers feel frustrated or bored. On the other hand, a well-crafted message on hold, with

Why do modern cell phones have poor phone audio quality?

Mobile phone technology has come leaps and bounds in the last decade. Yet, audio quality for phone calls, specifically messages on hold, is still quite poor on some cell phones. Fortunately, major service providers are taking steps to improve that. Why is mobile phone audio quality so bad? The networks

Creating a consistent brand voice with your messages on hold

If you've developed a brand voice for your company, ensure it is consistent across all communication channels. Brand consistency helps you build and maintain trust and familiarity with your target audience. In addition, it helps build a stronger brand identity, making it easier for your customers to recognize

How sloppy copy can diminish your audio project

Whether you’re producing a commercial, video narration, or messages on hold, it all starts with a good script. Grammatical errors, spelling mistakes, awkward sentences, and misusing words can harm your project’s success. Plus, sloppy copy will make your project, and your brand, seem and sound unprofessional. How bad

Transitioning messages on hold to a new phone system

There are several benefits to upgrading your phone system, but managing the change can be challenging. Especially when some components of your old system, like your messages on hold, don't seem compatible with the new one. Sometimes when our clients switch phone systems, we encounter this problem and

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